08. October 2019 - 10:30 till 16:30
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Promoted Event: Tourism Growth's 'Converting Enquiries into Sales' | Cedar Court Hotel Leeds/Bradford | Tuesday, 08. October 2019

Please do not register through Welcome to Yorkshire. Please follow the link to the listing here.

Converting Enquiries into Sales: For frontline teams in hotels and venues
How many special events and meeting room enquiries are lost to the competition each month? Are you and your team missing opportunities to convert more enquiries into sales?
We help managers and their team members to focus on the professional skills and knowledge that will improve their enquiry handling technique, impress corporate booking agents and develop their confidence to ask for the booking.
We’re pleased to confirm that a preferential rate of £95 +vat, per person per course, is available to members of Welcome to Yorkshire! That’s a saving of £40 +vat!
Key Topics:
• Understanding your product and competitors• Enquiry handling for effective conversions• Presenting your product• Converting the business• Handling enquiries through agents• Post event follow-up
Please note:This course starts at 10.30am and finishes at 4.30pm. (Refreshments and networking from 10.15am)


Who is this course for


Those employed in hotels and venues looking to develop their knowledge and skills in converting sales – including sales executives and others with a responsibility for sales, in particular for selling special events and corporate business
Those responsible for dealing with enquiries – on the phone, by email, ****-to-**** and through social media
People who are good with people – but who would welcome some help in converting more sales for the business




Who is this course not for


Those who work for a business/organisation that does not have a meetings or events venue
Anyone who has little or no responsibility for sales
Anyone not open to the idea of embracing new sales approaches and techniques
Anyone with little or no responsibility for improving the financial performance/sales of the business

Your Course Leader - Becky Whitaker



Becky has over 24 years' experience working in the tourism, hospitality and leisure sector, including 11 years with Marriott Hotels in sales director, and sales and revenue management roles. A certified sales trainer with Marriott, she helped establish and directed their Yorkshire cluster event sales office. Becky has also worked with Visit Britain and Leeds Bradford International Airport in sales and marketing roles - and now specialises in delivering training programmes for sales managers and their teams in hotels and meetings and events venues. Becky has worked with Tourism Growth, in Yorkshire and around the country, and has a strong reputation for helping individuals to become more confident in sales – and to achieve better results and increased profits for their businesses.
We’re pleased to confirm that a preferential rate of £95 +vat, per person per course, is available to members of Welcome to Yorkshire! That’s a saving of £40 +vat!





Please do not register through Welcome to Yorkshire. Please follow the link to the listing here.