07. November 2019 - 15:00 till 17:00
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Authentic Cleveland Experiences Workshop ~ November 7, 2019 | Gray's Armory | Thursday, 07. November 2019

Experiential Tourism is one of the leading and fasting growing trends in today's Travel and Tourism industry.  Research shows that visitors want to “connect with a destination on a deeper emotional and more personal level through authentic, local experiences.”   In fact, according to a recent survey conducted by American Express Life Twist Report, 72% of Americans would rather spend their money on experiences than things.  
Given this, Destination Cleveland has developed an Authentic Cleveland Experiences Workshop and will be offering them six times throughout the year.
On November 7 from 3:00-5:00 pm, we will offer this workshop at the historic and iconic Gray's Armory.
Register now (space is limited to 30) to learn more about this popular and growing trend and how Clevelanders can identify and enhance our own unique experiential assets to draw people to our neighborhoods, attractions, restaurants and businesses for authentic, Cleveland experiences.
Topics at this workshop will include:

The evolution of Experiential Tourism
Defining an authentic Cleveland experience
A step-by-step approach to creating authentic Cleveland experiences
Break out discussions and group work for creating experiences
Marketing resources available through Destination Cleveland and community partners for experiences

Feel free to contact us at experiences@destinationcle.org with any questions or if you have trouble registering for the workshop.