11. December 2019 - 20:00 till 22:00
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MINDSHOP™| a Deep Dive on Lean Startup Tactics | | Wednesday, 11. December 2019

You are surrounded. All around you are competitors vying for the same business opportunity as you. You want to survive as a startup but many of you are not yet equipped with weapons to survive the initial startupping phase. If you decide to live by new strategies and practice new tactics, you can get a substantial piece of the pie. Are you ready to #HUSTLE?
Certificate of Attendance will be issued under Techversity Program (included in fee)
What is Lean Startup?

Build – Measure – Learn and Pivot Concept

Business Models and Customer Development

Value Proposition
Customer Segments
Revenue Streams
Key Resources
Customer Development Processes
Minimum Viable Product (MVP)
Market Opportunity Analysis

Customer Segments

Product Market Fit
Rank and Day in the Life
Multiple Customer Segments
Market Types Introduction: Existing, Resegmented, New, Clone
Consequences of Not Understanding a Market


Distribution Channels Overview
Web Distribution
Physical Distribution
Direct Channel Fit
Indirect Channel Economics
OEM Channel Economics

Revenue Models

How Do You Make Money
Revenue Streams and Price
Direct and Ancillary Models
Common Startup Mistakes
Market Types and Pricing
Single and Multiple Side Markets
Revenue First Companies
Market Size and Share

Who needs to attend?

Entrepreneurs: Solo Riders
Founder teams: CXOs
Designers: UX/UI Designers, Product Managers
Builders: Engineers/Devs
Freelancers: Self-employed one-business Boss
Consultants: Self-employed mentors/Coaches
User Interface designers who wish to expand their career towards the startup scene

Limited Slot: 15

Platform: Zoom, You will receive access few days prior workshop, and will also receive materials and recording 1 week after the workshop.
Why Me?

I own multiple businesses and shoestring travel the world. (digital nomadism)

2019 Recipient of MU School of Medicine's Donald Lindberg Award's Innovation in Health IT

Current Lab/R&D Manager at Duke University – Biomedical Engineering 

Former University Lecturer at ENSET Biomedical Engineering School

Peer Reviewer at IEEE Journal of Biomedical & Health Informatics (JBHI)

Peer Reviewer at Journal for Medical Internet Research (JMIR)

Public Speaker: USA, Hong Kong, Malaysia, Morocco, Philippines (+30 talks)

Author of “Gamified Psychosphere” | "Gamifying Surgery" eBooks (Kindly and Google Books 2020)

HIT | Design Thinking Consultant at medverselab.com

Holder of Engineering Diploma in Manufacturing Engineering and Management with Specialization in Biomedical Engineering

Advanced Degree (MS.PhD) in Health Informatics

Co-founder of TechVerse Coworking Space, Rabat City, Morocco – the first tech-oriented coworking space in the kingdom.

Industrial background in Early-Startup Business Management and Operations (since I managed an incubator at Techverse)

Chief Software Architect of Sutures App – Gamified Gastro-intestinal e-Surgery Simulator (Check it out! )

Research Fellow at the University of Missouri’s Center for Biomedical Informatics.

Chief Design Thinker / Information Architect at Sinclair School of Nursing – HEAR App

Founder of The GINA PROJECT (www.meetgina.co)

Bio: Katusop.com
Twitter: @itskatusop
Instagram: @sheventuretravels (Vlog, Biztips, Digital nomadism)
Email: kat@medverselab.com
Youtube: KAT USOP, ENGR, MSHI (Design thinking, Product Design, Startupping Experiences)